Trends and Spots Blogmag | Philippines Travel Guide

SM cares not only with its’ shoppers but for their welfare in the near future as well. In fact, last July 21,2009, at the building 4 of the Atrium of SM City Pampanga, the National Childrens’ Book Day (NCBD) was held. SM believes that our readers today are our leaders tomorrow.

Since 1967, International Children’s Book Day is celebrated at the 2nd day of April. In time for the birthday of world-famous Danish author of well loved fairy tales and poems, Hans Christian Anderson.

In the Philippines we celebrate NCBD on the 3rd day of July in commemoration of the publication of Dr. Jose Rizal’s “Ang Pagong at ang Matsing” (The turtle and the Monkey) which was stated at the Trubner’s Oriental Record in London.

Children from the University of the Assumption Kiddie School and Basic Thoughts Learning Center (Mexico, Pampanga) with their parents flocked for the said event, which was highlighted by the storytelling of Ms. Roxanne “Roxy” Gorospe, “Tutulili”; Pritz Olalia-Faustino, “You’re a Star”; Olivia Hernandez, “Sa Pulo ni Pilandok at ng Pawikan”.

Story telling with Ms. Roxanne "Roxy" Gorospe

Attentive kids with our storyteller Ms. Pritz Olalia-Faustino

The smile was all over the faces of the kids. Foods were served. Games were held. they were also given prizes and tokens. It was a fun-filled day for the kids who really enjoyed the almost half day affair.

Gifts-giving led by Eng'r. Roman A. Palo, Mall Manager of SM Pampanga and Ms. Roselle Sarmiento, SM Pampanga PR Officer.

Present in the ocassion were Eng’r. Roman A. Palo, Mall Manager of SM City Pampanga, who did a welcome remark; Ms. Girlie Manabat, UA Faculty Member, as host; Ms. Christine Pineda, Accounting Supervisor for the invocation; Ms. Joanna C, Manansala, Brand Manager; Avel Herrera Antonio, Marketing Officer for Events; and the gorgeous Ms. Roselle Sarmiento PR Officer.

According to Ms Roselle the event was first held at SM City Pampanga and will also be held in all 35 branches of SM SuperMalls thereafter. SM is laying the foundation of knowing beyond it being a shopping mall. (Story by:Rey Pineda and Photos by A. Lacanlale)