The Lakeshore: A herald of Pampanga’s real estate potentials

Sunday, September 20th, 2009

Describe it as indomitable or resilient. But, no matter what adjective you use, the Kapampangan’s ability to find opportunities in the face of great adversity and deep despair is a trait that other races could envy.

Such character was proven time and again after Pampanga, with all the fury of Mt. Pinatubo dumped over it, survived economic slump brought about by the calamity and breezed forward into becoming a force to reckon with in terms of economic competitiveness.

That is the same spirit that, even after property buyers have listed the province in the bottom-half of their “where-to” line-up in looking for the next best place to build their dream homes, propelled the real estate industry of Pampanga into becoming a sunrise industry.

A testament of that never-say-die attitude is Architect Nestor S. Mangio and his team who, instead of dropping their hands down in helplessness, became development visionaries who would not just allow Pampanga to go from a progressive province to a virtual no man’s land.

In September 2000, Mangio and his group that established the Central Country Estate, Inc. (CCEI), broke ground for the Lakeshore Estate along Kilometer 71 of the North Luzon Expressway in Mexico, Pampanga–a move that, at first, raised brows and drew one too many discouraging words.

CIAC Pres.Chichos Luciano with Pamcham Pres.Renato Romero and Board Member Edna David during the Lakeshore 9th anniversary celebration at the Lakeshore Tent in Mexico,Pampanga recently.

CIAC Pres.Chichos Luciano with Pamcham Pres.Renato Romero and Board Member Edna David during the Lakeshore 9th anniversary celebration at the Lakeshore Tent in Mexico,Pampanga recently.

Arch.Nestor Mangiop,CCEI chairman and CEO, with Ms.Emily Serrano, The Lakeshore vice president for marketing.

Arch.Nestor Mangiop,CCEI chairman and CEO, with Ms.Emily Serrano, The Lakeshore vice president for marketing.

For, indeed, who would have thought that development would be possible in unproductive lands that idle at the shoulder of the NLEx and in a province that is still reeling from a natural catastrophe? But the CCEI people knew with their hearts Pampanga is up for something big and that after being mired too low it has nowhere else to go but up.

The Lakeshore Estate was destined to prove a point—that the real estate industry in Pampanga is really a sleeping giant awaiting its time to wake up and cause a resounding ripple effect in the province’s economy. Within the first year after its official, there was no stopping the estate into becoming an epicentre of growth for Pampanga and, eventually, of the entire region.

Rapid development of the Lakeshore Phase I commenced, giving birth villages that offered breathtaking sceneries of the Lakeshore man-made lake which was launched the following year.

Arch.Mangio, CIAC Pres.Luciano, Pamcham Pres. Rene Romero with other Lakeshore brokers, guests and Ms.Earth winners

Arch.Mangio, CIAC Pres.Luciano, Pamcham Pres. Rene Romero with other Lakeshore brokers, guests and Ms.Earth winners

The band serenades the guests during the 9th Lakeshore anniversary party

The band serenades the guests during the 9th Lakeshore anniversary party

Such physical development in the Lakeshore practically transformed it into a landmark that offers breathtaking scenery for those passing through the NLEx; it also elevated Pampanga’s prominence in the housing and real estate industry, wooing other developers to open shop and to take their shares in the growing market of property-buyers booking their next trip to the province.

The Lakeshore became the stimulus that ignited a lucrative industry and revived Pampanga’s ailing economy. Investments, that generated thousands of jobs and brought in the needed revenues for the government, poured in as a result of the economic spin-off, among these was the Petron Toll Service Facility that is now home to several restaurants and refuelling station to provide a comfortable stopover for travellers along the NLEx.

In effect, every step that The Lakeshore takes is geared towards fulfilling its corporate social responsibility rather than just fostering its own business interests.

This year, The Lakeshore will yet again add another feather on its cap with the launching of its Business Park or “Biz Park.”

Service and leisure-oriented businesses such as BPOs, restaurants, hotels and specialty shops will find the invigorating synergy of wide open spaces, outstanding amenities and natural environments a boon for their day-to-day operations. The Lakeshore Biz Park is a rare hybrid that captures the true essentials of the ideal business location: it filters out the noise and confusion of urban congestion; ushers in the peace and old-world charm of the countryside and infuses 21st century cutting edge technology in an exclusive, elegant and secured business community. It is a one-of-a-kind versatile environment where people can work, live and play with matchless ease and convenience.

The Lakeshore Biz Park is envisioned as a mixed use eco-friendly environment ensconced in the world-class lakeside community. Your prime office space is enhanced by wide avenues and exclusive parking spaces, tree-lined sidewalks dotted with islands of greenery and wrapped in sweeping panoramic views of open sky, soothing waters and mountain-bordered fields. Rest and recreational options include sailing, boating, racquet sports, biking, jogging, basketball and golf—all within easy strolling distance from your workspace. Businessmen can optimize their precious time and energy by opting to live in modern condominiums integrated within the business park.

Directly adjacent to the modernized NLEx, the Biz Park is less than an hour from Metro Manila and a few minutes away from local and international gateways: the Diosdado Macapagal International Airport in Clark and the world-renowned port facilities of Subic.

Made in time for the 9th anniversary of The Lakeshore, the Biz Park is designed to host more investment to beef up the employment percentage of communities around the estate and bring in taxes to government coffers.

 

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